The Karnataka Film Chamber of Commerce (KFCC) has announced that the Kannada film industry will no longer engage with Sonu Nigam for future projects following his controversial remarks at a recent concert in Bengaluru. While the decision is not officially termed as a boycott, industry insiders acknowledge that it effectively amounts to distancing itself from the singer. The move comes after Nigam’s comments sparked outrage among Kannada-speaking audiences, leading to widespread criticism and calls for action.
The controversy erupted when Sonu Nigam responded sharply to a fan’s request for a Kannada song, comparing the situation to the Pahalgam attacks. His remarks were perceived as disrespectful to the Kannada language and culture, prompting backlash from various industry stakeholders. The KFCC, along with the Music Directors Association, Directors Association, and Producers Association, convened a meeting to discuss the matter. While legal complexities prevent an outright ban, the industry has collectively decided to refrain from collaborating with Nigam unless he issues a formal apology.
Sonu Nigam, who has previously contributed significantly to Kannada cinema with hit songs in films like Mungaru Male and Milana, has attempted to clarify his stance. He stated that his comments were directed at a small group of individuals and urged people not to generalize the incident. However, his explanation has done little to pacify the growing discontent within the industry. As discussions continue, the Kannada film fraternity remains firm in its decision to distance itself from the singer.
The incident has reignited debates about linguistic pride and inclusivity in the entertainment industry. While some argue that artists should have the freedom to express themselves, others believe that respecting regional sentiments is crucial. As the Kannada film industry moves forward, the outcome of this decision could have lasting implications for Sonu Nigam’s association with Kannada cinema.
Karnataka Film Chamber of Commerce says the industry will not cooperate with Sonu Nigam and won't engage with the singer for future projects. This essentially amounts to boycotting the singer, though it isn't termed that way due to potential legal complications. #SonuNigam pic.twitter.com/FxsY4buNjQ
— Harish Upadhya (@harishupadhya) May 5, 2025