Myntra, India's leading fashion and lifestyle e-commerce platform, has introduced M-Now, a groundbreaking quick-commerce service that promises to deliver apparel and lifestyle accessories within just 30 minutes. This innovative service is designed to cater to the growing demand for fast delivery among consumers who crave instant gratification. Initially launched in Bengaluru, M-Now aims to bring a wide range of popular brands, including Vero Moda, MANGO, Tommy Hilfiger, and more, straight to customers' doorsteps with lightning speed.
The service offers a selection of over 10,000 styles and leverages Myntra's advanced technology and robust logistics network to ensure seamless delivery operations. Myntra CEO Nandita Sinha highlighted that M-Now is tailored to meet the evolving expectations of today's consumers, blending convenience with a diverse array of fashion choices. The platform's collaboration with third-party logistics providers plays a crucial role in achieving the promised delivery times, ensuring that customers can enjoy their purchases without the wait.
Looking ahead, Myntra plans to expand M-Now's selection to over 100,000 styles, making it a comprehensive quick-commerce experience for fashion enthusiasts. Alongside this, Myntra will continue its express delivery service, M-Express, providing customers with even more choices for speedy delivery. With M-Now, Myntra is set to revolutionize the quick-commerce landscape in India, offering unmatched speed and variety to its vast customer base.