Infosys Signs Tennis Champion Carlos Alcaraz as Global Brand Ambassador

Infosys, a global leader in AI-first business consulting and technology services, announced the collaboration with Carlos Alcaraz, the youngest athlete to achieve the World No. 1 ranking in men’s tennis. The partnership was unveiled on April 15, 2026, in Bengaluru and El Palmar, Spain.

Infosys Signs Tennis Champion Carlos Alcaraz as Global Brand Ambassador
Infosys Signs Tennis Champion Carlos Alcaraz as Global Brand Ambassador

Alcaraz, a seven-time Grand Slam champion, will represent Infosys internationally as the face of its brand. The company emphasized that the collaboration symbolizes the “champion mindset”, blending Alcaraz’s grit and determination with Infosys’ consistency and AI-driven innovation.

Strategic Goals of the Collaboration
Global Branding: Alcaraz’s rising influence in the sports world will help Infosys strengthen its global presence, especially in markets where tennis enjoys massive popularity.

AI-Powered Sports Analytics: Infosys will work with Alcaraz and his coaching team to develop AI-driven match analytics and personalized performance applications, enhancing his preparation and in-game strategies.

Innovation Showcase: The partnership highlights Infosys’ Topaz platform, which leverages generative and agentic AI technologies to drive transformation across industries.

Impact and Significance
This collaboration is not just about sports endorsement—it reflects Infosys’ ambition to align with global champions and showcase its technological leadership. By associating with Alcaraz, Infosys aims to inspire businesses worldwide to adopt a champion mindset in their digital transformation journeys.

For Alcaraz, the partnership provides access to cutting-edge AI tools that could redefine how athletes prepare and perform. For Infosys, it strengthens its brand identity as a forward-looking enterprise that celebrates excellence both in sports and business.